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DateLecture
30 January 2019Mad Men & The Artists: How the Advertising Industry Exploited Fine Art
27 February 2019Great Lengths: On the Art & Architecture of Historic Swimming Pools & Lidos
27 March 2019Timurid Carpet Revival and Persian Miniatures
24 April 2019The Story of The Crystal Palace & The Great Exhibition
29 May 2019Master Masons
26 June 2019In Search of Leokadiya Kashperova: Musical adventures in Russia

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Mad Men & The Artists: How the Advertising Industry Exploited Fine Art Tony Rawlins Wednesday 30 January 2019

How the Advertising Industry has exploited Fine Art - 

Fine Art has provided advertisers and their agencies with a great deal of material to use in their creative campaigns.  I describe some of the processes by which thee advertisements have been created and why the works of Leonardo da Vinci, Raphael and Michelangelo have been a particularly rich source.  From the Renaissance through to the present day fine art continues to provide opportunities to enhance Brand imagery with admiration, humour, satir and irony.